Privacy policy.
What we collect, why we collect it, and how to get it removed.
Last updated: September 22, 2026
This policy explains what information The Better Contractor collects when you use this site, sign up for our email list, apply for coaching, or fill out one of our ads on Facebook or Instagram, and what we do with it. We wrote it in plain language on purpose.
Who we are
The Better Contractor ("TBC," "we," "us") publishes a podcast, runs a private contractor community, offers business coaching, and shares free resources for contractors. You can reach us any time at [email protected].
What we collect
Information you give us. When you fill out a form on this site, join our email list, download a resource, or apply for coaching, we collect what you type into the form. That is usually your name, email address, company name and phone number, plus anything you write in a message or answer field.
Information from Facebook and Instagram lead forms. If you fill out one of our lead forms on Facebook or Instagram, Meta passes us the name, email address, company name and answers you provided on that form. Meta's own handling of your data is governed by their privacy policy, not ours.
Information collected automatically. Like most websites, ours records basic technical information when you visit: your IP address, browser type, the pages you view, and the site or ad that sent you here. We use Cloudflare Turnstile to tell real visitors from bots on our forms, which involves a check of your browser but does not identify you personally.
We do not collect payment card numbers on this site, and we do not ask for government identification numbers.
How we use it
We use your information to send you the emails you signed up for, to respond when you contact us, to follow up on a coaching application, to deliver a resource you requested, to understand which of our ads and pages actually work, and to keep our forms free of spam. That is the whole list. We do not use your information to make automated decisions about you.
Who we share it with
We do not sell your personal information, and we do not rent or trade our email list.
We do share information with the companies that run our systems, strictly so they can provide those services to us. That includes our business and email platform (Odoo), our email delivery provider, our advertising platforms (Meta), our automation tooling, and our website security provider (Cloudflare). We may also disclose information if the law requires it, or to protect our rights or someone's safety.
Email and how to stop it
Every marketing email we send has an unsubscribe link at the bottom. Click it and you are off the list. You can also email us and we will remove you by hand. We honor these requests promptly.
Cookies
This site uses cookies to keep the site working correctly, to remember your preferences, and to measure traffic and ad performance. Most browsers let you block or delete cookies in their settings. Blocking them may break parts of the site, particularly forms.
How long we keep it
We keep contact information for as long as you are on our list or engaged with us, and for a reasonable period after, so that we can honor unsubscribe requests and keep accurate records. You can ask us to delete your information at any time.
Your choices
You can ask us what information we hold about you, ask us to correct it, ask us to delete it, or ask us to stop emailing you. Email [email protected] and tell us what you want done. Depending on where you live, you may have additional rights under laws such as the California Consumer Privacy Act. We apply these choices to everyone who asks, regardless of where they live.
Children
This site is meant for people running or working in contracting businesses. It is not directed at children under 13, and we do not knowingly collect information from them.
Other sites
We link to podcast platforms, social networks and other companies' websites. Once you leave our site, their policies apply, not ours.
Changes
If we change this policy we will update the date at the top of this page. If the change is significant, we will say so in an email or on the site.
Contact
Questions about this policy, or about information we hold about you, go to [email protected].
Mailing address: The Better Contractor, 619 S Third St, Brownstown, IL 62418. Phone: 618-721-2001.