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From An Apprentice to a Roofing CEO: How Kalen Whitney Scaled to Success

Published on: October 1, 2025

Author: The Better Contractor

In this episode we are joined by Kalen Whitney from Whitney Roofing, who went from wiring power plants to building Whitney Roofing into one of the most recognized roofing companies in the Midwest. In this episode, he and Brent discuss the grind of starting from nothing, the power of blue-collar careers, and the creative marketing moves that keep Whitney Roofing top of mind.

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